Munch is a protein product brand that aims to provide daily energy with a clear character and modern aesthetics. The need was to create a corporate identity that would stand out on the shelf and directly communicate the philosophy of the product.
The creative approach was based on a playful concept, with strong typography, color and graphic elements that create recognition and coherence across the entire product range. The result is a flexible brand, designed to expand to different products and packaging, while maintaining a unified visual character.
Industry
Protein products
Location
Greece

Project Preview

- We built a brand with clear positioning, designed to immediately stand out on the shelf
- We created packaging that functions as a key marketing tool, increasing awareness, trust and commercial value
- We designed a scalable branding system that allows the brand to grow into new categories, flavors and markets without losing its identity.
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